Sometimes, business transformation requires lots of time and effort. But in other instances, small shifts can make a big difference. Whether you’re improving your marketing plan or evaluating your business goals mid-year, here are some tips from members of the online small business community to help you make the most of your business transformations.

Take Digital Transformation Seriously

These days, more and more businesses are having to shift at least some of their offerings to digital. So if you’re falling behind or holding onto an older way of doing things, it’s time to take digital transformation seriously.

Improve Your Content Using These Simple Strategies

Content marketing can be an incredibly effective strategy. But it’s not enough just to have content. If you want to take your efforts to the next level, it’s time to employ some simple strategies to improve your content.

Use These Amazing SEO Tools

If you want to step up your SEO efforts this year, you may need to update the tools you use.

Evaluate Your Business with This Mid-Year Checklist

The middle of the year is approaching, which means it’s the perfect time for business owners to check in on their 2020 goals.

Create a Perfect Sales Page

If you want to make more sales online, you need a page on your website that’s set up for really optimizing your sales strategy.

Learn All About the Payroll Protection Program

The Payroll Protection Program is currently available to help small businesses cover some expenses related to the coronavirus pandemic. If you need to switch your strategy or adapt in some way.

Boost Engagement with Tactical Local Email Marketing

Email has recently become an even more relevant marketing strategy for a lot of small businesses. If you want to get more out of your email interactions with local customers.

Write Your Book

Many entrepreneurs have a book idea or two in their brains. If you currently have extra time on your hands, it may be the perfect opportunity to get it out into the world.

Create a Weekly Podcast

If you’re looking for new ways to connect with customers during this time, you might be interested in starting a podcast to share weekly updates.

Increase Online Engagement

Sharing your marketing messages online isn’t necessarily enough to attract and retain loyal customers. If you really want to garner repeat business, you need to focus on engagement.