Launching an e-business is a good way to extend your market reach beyond the local community. It’s not difficult to get your site up and running; just purchase a domain name and Web hosting space. Make sure you understand what kind of problems this sort of technology can bring.
When using external Web hosting, the hosting company’s servers may experience downtime. When the servers are down, your site is down, and when your site is down, you can’t make sales, which translates into profit loss. To reduce the risk of server issues, choose a hosting company with backup servers, and make sure it guarantees at least 99.5 percent up-time for its regular servers.
Most hosting companies place a limit on the amount of bandwidth your e-business can use each month. Some e-businesses start small and do not require a lot of bandwidth, but the more your e-business grows, the more bandwidth you will likely need. If you anticipate that your business may eventually exceed the bandwidth allotment, choose a host that offers the option to upgrade to a dedicated server. A dedicated server is your own server with unlimited bandwidth. Otherwise, you will have to go through the hassle of moving your entire website to another host.
The domain name for your business is assigned a “dynamic” Internet protocol address, or IP. An IP address is a series of numbers associated with your domain name. A dynamic IP address is shared with numerous other website owners, which decreases the stability of your e-business website. Dynamic IP addresses are always changing, which also decreases the stability of your site.
To prevent a dynamic IP address problem, consider purchasing a “static” IP address, which is your own IP address – it never changes, and is not shared. This results in more site stability. To purchase a static IP address, contact your Web hosting provider or Internet service provider. If purchasing through your ISP, request that the ISP associate the static IP address with your e-businesses domain name.
Hackers can break into your business website’s database to steal confidential and proprietary information, along with customer data. Many customers have learned how to look for “security seals” on websites, and will not make purchases from sites that are not secure. To prevent hacks and to increase customer confidence, secure your website by purchasing a secure socket layer, or SSL, certificate. Most Web hosting companies offer SSL certificates for an additional fee.
Amarnath Gupta is a visionary digital transformation leader with over two decades of experience guiding Fortune 500 organizations through enterprise-wide innovation. He has built and scaled Microsoft Dynamics 365 practices into $7.5 million revenue engines, rescued high-risk global implementations, and delivered 35 percent operational efficiency gains, 40 percent faster go-lives, and 30 percent cost optimizations across industries from manufacturing to healthcare and construction.
His passion for marrying deep technical command in Dynamics 365, Azure AI/ML, and Power Platform with strategic P&L governance has spawned proprietary IP solutions like JewelPro™ and OmniClaim Sentinel™. A catalyst for modern AMS frameworks, he leverages predictive KQL analytics and intelligent support automation to slash incident resolution times by 30 percent and cut costs by up to 30 percent.
Amarnath writes about practical strategies for data-driven decision making, end-to-end ERP/CRM implementation best practices, and the future of cloud-native architectures. His work empowers readers to transform underperforming units into high-growth engines while embedding Agile/DevOps and Zero Trust security into every layer.
Amarnath Gupta is a visionary digital transformation leader with over two decades of experience guiding Fortune 500 organizations through enterprise-wide innovation. He has built and scaled Microsoft Dynamics 365 practices into $7.5 million revenue engines, rescued high-risk global implementations, and delivered 35 percent operational efficiency gains, 40 percent faster go-lives, and 30 percent cost optimizations across industries from manufacturing to healthcare and construction.
His passion for marrying deep technical command in Dynamics 365, Azure AI/ML, and Power Platform with strategic P&L governance has spawned proprietary IP solutions like JewelPro™ and OmniClaim Sentinel™. A catalyst for modern AMS frameworks, he leverages predictive KQL analytics and intelligent support automation to slash incident resolution times by 30 percent and cut costs by up to 30 percent.
Amarnath writes about practical strategies for data-driven decision making, end-to-end ERP/CRM implementation best practices, and the future of cloud-native architectures. His work empowers readers to transform underperforming units into high-growth engines while embedding Agile/DevOps and Zero Trust security into every layer.
by Dr. Amarnath Gupta
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